News Non-Life11 Oct 2024

Malaysia:Insurance aggregation platform takes off with travel plans

| 11 Oct 2024

insureKU, a Malaysian end-to-end digital insurance and takaful aggregation platform, has officially launched its consumer-focused platform with a selection of curated travel related solutions.

The InsurTech says that it is redefining how Malaysians access and manage their insurance needs, starting with the convenience of securing travel coverage from digitally-forward insurance providers. This is part of the company’s expansion into general, life, and medical insurance. 

Choosing travel insurance as its debut product offering, insureKU has built a consumer-focused offering that identifies, addresses, and solves the pain points that consumers associate with purchasing the insurance and takaful products that their travel needs demand. 

Malaysians can better safeguard their journeys immediately in a matter of minutes, and manage potential risks such as trip cancellations, medical emergencies, lost luggage, delays, and much more. 

insureKU is a product of Censof Maal, a subsidiary of the Malaysian-listed local financial management software solutions provider, Censof.

insureKU was among the earliest authorised participants under Bank Negara Malaysia's Financial Technology Regulatory Sandbox. It has been under development and testing for the past six months since it entered into the Sandbox.

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