The Insurance Evolution
Simplicity, convenience and transparency are what consumers are looking for in their insurance products in both life and non-life. Such expectations are spurred by the technological revolution happening in their lives as with greater awareness and more information at their fingertips, consumers are changing the way they think, research and buy protection.
The brave new world of insurance is customer-driven, who in turn are driven by the emerging technologies. Making that customer experience “memorable with quality” is the key.