Prudential's mainland China 1H NBP falls 4% due to tighter bancassurance expense rules

By AIR team | 28 Aug 2026

Note: Growth rates are compared to prior year period and on a constant exchange rate basis. CITIC Prudential Life is included at Prudential’s 50% interest in the joint venture. (Source: Prudential)

China Life & Health Bancassurance Financial Performance

Prudential saw its new business profit (NBP) in mainland China fall by 4% year on year in the first half of this year to $159m, reflecting an accelerated shift towards participating products, according to its CEO, Mr Anil Wadhwani.

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