Great Eastern has launched Great Eastern Private, a segment proposition created for high-net-worth (HNW) individuals and families across Asia.
This represents an expansion of the insurer’s service offering to deliver a new suite of solutions and services that support established clients looking to preserve their financial legacy for future generations.
Great Eastern Group CEO Greg Hingston said, “The launch of Great Eastern Private is a strategic move to invest in capabilities and services to respond to this customer need and the commitment to remain the trusted insurance partner of customers across every stage of life and across generations.”
Great Eastern Private combines tailored HNW insurance solutions across seven domains:
- Next-generation leadership
- Family advisory and trust services
- Health and longevity
- International tax advisory
- Legal advisory
- Philanthropy
- Global lifestyle concierge